SideShare was born soon after my wife and I purchased our home just outside of Philadelphia, PA. We purchased a 1,200 square foot twin home, and it is perfect. I hope to live here and raise my future children here, but there’s a catch to making that a reality.
The homes I grew up in, we had more space than we knew what to do with for both storage and recreational use. My current house feels cozy, is less house to clean, and we use every corner of our home.
The point I’m making here is my home does not provide a lot of storage space, and that’s where SideShare comes in.
SideShare is a convenient place to rent out tools and enable the DIYers of the world to have easy and affordable access to tools, without the need to store them in their homes.
Going back to where SideShare came from, I am a big DIYer, and I love to do things myself, whether it’s cooking, home improvement, etc. I thought to myself that, where I grew up, there were so many dusty garages, basements, and attics, stocked with tools that get used once or twice a year. Why would someone want to pay for something that they use once or twice a year and takes up valuable storage space (just my thought)?
I know what you may be thinking, but Justin, that’s what the big hardware stores are for.
For my first project, I looked to rent tools from a big hardware store, and found that the prices made no sense. I would pay 70% of the total retail price, to have a tool for 4 hours, when I could just buy it for 30% more.
I began to do market research and see if there was a theory or logic behind the prices of the rental items at the big hardware stores, and there is not. I can show you my gigantic spreadsheet if you’d like.
The only theory I came up with is that the big hardware stores today make the rental prices reasonable for items they’re willing to lend out, and make them unreasonable for those that they would rather the consumer purchase. Think auger as an item that you will find reasonably priced, but a ladder, not so much.
I created SideShare to enable those like me, who don’t need a ton of space to live, yet have the DIY bone and obsession with HGTV in us, to have access to the tools we need to complete projects at an affordable price. It also enables us to complete those projects at an affordable price, with the additional perk of not needing to store those bulky tools in our precious basements, garages, or sheds.
To dive deeper into this journey with me, click here(link to next blog post about how SideShare works) to check out our post regarding how SideShare works.
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